FAQs
What is Ðeny, and what does it do?
Ðeny is a proactive shield for your marketing stack, blocking fraudulent traffic, bot clicks, and unwanted users to keep your analytics accurate and your budget efficient. We ensure only legitimate human traffic accesses your marketing assets like forms, tracking scripts, and pixels.
integrate
Integrating Ðeny is as easy as copying and pasting a script—seriously. But if tech isn’t your thing or you’d rather have a guide on hand, we’ve got you covered. We offer Zoom-based support calls where our experts will walk you through the process step by step. If you'd rather just hand over the reins, we also offer a scheduled installation service. Reach out to our sales or support team for pricing and to get it all set up, hassle-free!
Free trial and fees
We don’t offer a free trial. Ðeny is a paid plan from day one: a credit card is required at sign-up, and you can cancel anytime. No hidden fees either—what you see is what you get. Want to know what you could save first? Use our savings calculator for a no-strings-attached estimate, or book a demo.
upgrade
Absolutely! Think of it like upgrading from a sedan to a sports car—you deserve the speed and power once you’ve outgrown the basics. As your website traffic booms, we’ll be ready to scale up your protection and analytics without breaking a sweat. Just give us a shout, and we’ll make it happen.
difference
The Enterprise plan is like a security upgrade from a bike lock to Fort Knox. It’s designed for high-traffic businesses with multiple subdomains, tons of traffic, and a C-suite that loves to sleep soundly knowing they’ve got 37 months of data retention. You also get access to priority support and your very own VPS if you need it. Oh, and we’re not putting a pageview limit on you—go wild. Pricing is customized, so just reach out and we’ll hook you up.
Standard Plan
The Standard Plan covers everything a single website needs to fend off bot attacks and clean up your marketing data—without making you cry into your coffee. It includes:
- Protection for one website
- 4-month data retention (because who really needs to hoard data forever?)
- Ðeny Bot Shield to keep the bots out
- Marketing Channel Reporting to make your ROI crystal clear
- Persistent UTM Attribution (so you know where every click is coming from)
- Support for up to 250,000 page views per month all for $79 a month—cheaper than hiring someone to clean up your data mess after the fact.
website licensing
Alright, let’s break this down so no one gets it twisted about what a website and a domain really are and how your license applies.
Domain vs. Website:
- Domain: Think of a domain like the address for your business, say, 123MarketingSt.com. It’s where people go to find you, and it includes the main name (like marketingst.com) and any variations (subdomains) you might create (blog.marketingst.com, shop.marketingst.com).
- Website: Now, the website is like the actual building at that address. It’s the content, pages, and everything you see when you pull up the domain in your browser. If your domain is the "where," your website is the "what."
License Specificity:
Your license? It’s got laser focus—covering one website per license, not the whole carnival of subdomains. So, if you’ve got a blog (blog.yourdomain.com) or a store (shop.yourdomain.com), each subdomain is its own little beast, and you'd need separate licenses for those.
Bottom line: One website, one license—like one key for one door. If you want to unlock the whole building, you’ll need a few more keys (or talk to us about an enterprise plan).
What Are the “Good Bots” We Don’t Block
When it comes to protecting your marketing stack, not all bots are the enemy. Some play crucial roles in making your campaigns shine. Here’s a breakdown of the "good bots" Ðeny allows through the gates:
What are “good bots”?
Good bots are automated systems from trusted companies that enhance your digital marketing efforts. These bots don’t waste your budget or mess with your attribution—they’re team players!
Which good bots does Ðeny allow?
We ensure the following bots get VIP access to your site:
- AppleBot
- Apple’s bot helps index your content for spotlight search, Siri, and more. Think of it as Apple’s way of ensuring your content looks sharp on their devices.
- MSN Search Bot (a.k.a. BingBot)
- Microsoft’s search bot powers Bing and other search engine services, indexing your site to help users find your content.
- Google Search and Ads Bots
- Google’s search bot makes sure your pages rank properly in search results.
- The Google Ads bot verifies that your ads are linked to relevant landing pages—essential for maintaining high-quality scores and ad visibility.
- Facebook Bot
- This bot checks how your pages look when shared on Facebook and Instagram. It ensures your content previews correctly and keeps your social links enticing.
Why do we allow these bots?
These bots provide legitimate value by indexing your site for search engines, improving ad performance, and optimizing social media sharing. Ðeny’s goal is to block fraudsters, not the friends.
How does Ðeny differentiate between good bots and bad bots?
Ðeny leverages advanced algorithms, real-time IP reputation checks, and ASN lookups to identify good bots. Our system cross-references these bots with global allowlists, ensuring they never get caught in the crossfire.
Install Ðeny Traffic Logging Script On Webflow
To integrate Ðeny Traffic Logging Script with your Webflow site, follow these steps to enhance your marketing stack's security:
1. Generate the Ðeny Script
- Access Ðeny Dashboard: Log in to your Ðeny account.
- Customize Settings: Configure your script manager to specify which scripts to allow or block based on geolocation, IP reputation, and other filtering rules.
- Copy the Script: Once configured, copy the generated JavaScript code.
2. Add the Ðeny Script to Webflow
- Open Project Settings: In your Webflow dashboard, navigate to your project's settings.
- Access Custom Code Section: Click on the Custom Code tab.
- Paste the Script: Insert the Ðeny JavaScript code into the Head Code or Body Code section, depending on when you want the script to execute.
- Save and Publish: Save your changes and publish your site to apply the new settings.
For detailed guidance on adding custom code in Webflow, refer to Webflow's official documentation:
3. Configure Script Manager
- Add Protected Scripts: In Ðeny's script manager, list the scripts you want to protect, such as tracking scripts, CRM pixels, or form protections.
- Define Behaviors: Set specific actions for traffic flagged by Ðeny, like redirecting users, disabling forms, or limiting script execution.
4. Test and Validate
- Verify Functionality: Visit your site from various locations or devices that match your filter criteria to ensure Ðeny operates as intended.
- Monitor Analytics: Use analytics tools to confirm that Ðeny effectively differentiates between human and non-human traffic.
Note: Ðeny is designed to protect your entire public-facing marketing stack. It offers a turnkey solution that integrates seamlessly with Webflow by embedding the script into your site.
By following these steps, you can enhance your Webflow site's security and ensure that your marketing tools are protected from unwanted traffic.
Install Ðeny Traffic Logging Script On WordPress
To insert the Ðeny Traffic Logging Script code on your WordPress site and manage it efficiently, you can use a plugin to handle custom scripts. Here’s how to do it:
1. Install a Plugin for Code Management
- Go to your WordPress dashboard.
- Navigate to Plugins > Add New.
- Search for and install a plugin like "Insert Headers and Footers" by WPBeginner or "Code Snippets".
2. Add the Ðeny Code
- Once the plugin is installed and activated, go to Settings > Insert Headers and Footers (or the equivalent section if using a different plugin).
- Paste the Ðeny JavaScript code into the Header or Body section, depending on when you want it to run.
3. Save Changes
- Click Save to apply the changes.
4. Verify Implementation
- Refresh your site and check that the code is active by viewing the page source (right-click > View Page Source).
Helpful Plugin Links:
- Insert Headers and Footers by WPBeginner
- Code Snippets Plugin
These plugins simplify code management, letting you deploy Ðeny’s protective script across your entire site without editing theme files directly.
Install Ðeny Traffic Logging Script on other CMS options
For CMS platforms beyond Webflow and WordPress, follow these universal instructions to insert the Ðeny Traffic Logging Script code:
1. Access Your CMS’s Custom Code or Template Editor
- Log in to your CMS dashboard.
- Locate the Settings, Template Editor, or Custom Code section. This could be found under Site Settings, Advanced Settings, or HTML/CSS Editor.
2. Identify Where to Insert the Code
- Choose whether the code should go in the Header or Body section of your site template. The Header is recommended for scripts that need to run as soon as the page loads.
- If your CMS supports global header and footer code injection, use that feature to ensure the code is included site-wide.
3. Paste the Ðeny Script
- Copy the Ðeny JavaScript code.
- Paste it into the designated Header or Body field.
4. Save and Publish
- Save your changes and publish your site to activate the script.
5. Verify the Implementation
- Test the page by inspecting the source code (right-click on the page > View Page Source) to ensure the script is present and active.
Note: The specific steps might vary depending on your CMS, but most platforms provide a way to inject code site-wide through global settings or a theme/template editor. For more advanced CMSs, consult their documentation or community forums for detailed guidance.
How to add exclusions to Facebook (Meta) advertising campaigns
To optimize your Facebook (Meta) advertising campaigns and ensure your ads reach the most relevant audience, you can implement exclusions at both the IP address and country levels. Below are detailed instructions for each method:
1. Excluding Specific Countries
Facebook Ads Manager allows you to exclude specific countries from your ad campaigns, ensuring your ads are not displayed in those regions.
Steps to Exclude Countries:
- Access Ads Manager: Log in to your Facebook Ads Manager.
- Create or Edit a Campaign: Start a new campaign or select an existing one to edit.
- Navigate to the Ad Set Level: Within your campaign, go to the Ad Set where you define your audience.
- Edit Audience Location:
- In the "Audience" section, click on the "Edit" button next to "Locations."
- Enter the countries you want to include in the "Include" field.
- To exclude specific countries, click on the "Exclude" option and enter the names of the countries you wish to exclude.
- Save Changes: After setting your inclusions and exclusions, save your changes to apply them to your campaign.
Note: Facebook's location targeting is based on user profile information and IP addresses. However, the platform does not offer a feature to exclude specific IP addresses.
2. Excluding Internal Traffic Using Custom Audiences
While Facebook Ads Manager does not provide a direct feature to exclude specific IP addresses, you can exclude internal traffic (e.g., your team or company) by creating a custom audience.
Steps to Exclude Internal Traffic:
- Create a Secret Page: Develop a hidden page on your website that only you and your team can access.
- Install Facebook Pixel: Ensure the Facebook Pixel is installed on this secret page to track visits.
- Create a Custom Audience:
- In Ads Manager, navigate to the "Audiences" section.
- Click on "Create Audience" and select "Custom Audience."
- Choose "Website Traffic" as the source.
- Set the URL to match your secret page's URL.
- Define the retention period (e.g., 30 days) and name your audience.
- Exclude the Custom Audience from Your Ad Set:
- When setting up your ad set, go to the "Audience" section.
- Under "Custom Audiences," select the audience you created for internal traffic.
- Click on "Exclude" to ensure this audience does not see your ads.
By implementing these exclusions, you can refine your ad targeting, reduce unwanted impressions, and optimize your advertising budget.