Ðeny resources, news, and more
Guides, research and product news on bots, click fraud, attribution and WordPress security.
How to Exclude Bot and AI-Agent Traffic in GA4 (2026 Guide)
Learn how to exclude bot traffic in GA4 with data filters, segments and AI channel groups, and why AI agents in real browsers need edge classification.
Read article →WordPress Malware Removal Checklist After CVE-2026-87902
A 10-step WordPress malware removal checklist: isolate, back up, verify checksums, remove backdoors, rotate credentials, patch, and spot reinfection.
Read article →Introducing Ðeny WP Pro: Clean It, Lock It, Keep It That Way
Ðeny WP Pro is a WordPress security plugin that cleans hacked sites, finds backdoors and rogue admins, and keeps sites locked and updated. $99 per host.
Read article →Tell AI Agents, Bots and Humans Apart in Your Analytics
Learn how to separate AI agent traffic, AI crawlers, proxy bots and real humans in GA4 and ad platforms, and what to do with each traffic segment.
Read article →How Agentic AI Is Being Used to Exploit WordPress Websites
AI-powered WordPress attacks shrink the time from plugin CVE to mass exploitation to hours. See how agentic AI is used and the defenses that still work.
Read article →Residential Proxy SDKs Are Quietly Draining Ad Budgets
App developers are paid to embed residential proxy SDKs that turn phones and TVs into exit nodes. Learn how this bot traffic drains your marketing budget.
Read article →2026 Bot Threats to the Marketing Stack: A Threat Map
A 2026 map of bot threats to the marketing stack: click fraud, fake leads, SMS pumping, residential proxies and AI crawlers, plus an audit checklist.
Read article →Agentic AI Traffic: The Good and the Bad
Agentic AI traffic can bring buyers or drain your site. Learn to tell AI crawlers, search bots and agents apart, and set an allow, limit or block policy.
Read article →What Is Agentic AI, and What Are the Risks to Paid Media?
Agentic AI now browses, clicks and fills forms for users. Learn how AI agents affect paid media: wasted CPC, polluted bidding signals, fake leads and more.
Read article →Google Ended Parked-Domain Ads on Search Partners: What to Audit Next
Google removed parked domain ads from its Search Partner Network in Feb 2026. See what is still risky and follow our audit checklist for PMax and Display.
Read article →Invalid Traffic: Why Residential IPs Aren't Proof of a Human
Invalid traffic cost advertisers $63B, and Google's IPIDEA takedown shows why residential IPs can hide bots. Learn how to spot and separate proxy traffic.
Read article →Patched a Year Ago, Hacked This Week: WordPress in Fall 2025
Fall 2025 attacks hit WordPress plugin vulnerabilities patched up to a year earlier. See what happened, why sites stay exposed, and a hygiene checklist.
Read article →AI Browsers Just Arrived in Your Analytics: What Atlas Means for Ads
AI browser traffic from ChatGPT Atlas, Comet and Edge looks like Chrome in GA4. Learn the patterns to watch and how to protect paid campaign data.
Read article →Mastering Ðeny Shield: The Ultimate Guide to Blocking Fraudulent Traffic
Configure Ðeny Shield step by step: block VPNs, proxies and datacenter IPs, filter by country, state or ZIP, and keep bots out of your ads and analytics.
Read article →Why Google Won’t Lose Sleep Over Your Wasted Ad Dollars (But You Should)
Ad fraud costs marketers billions annually, yet platforms profit from bots. Learn why they won’t fix it—and how to protect your ad budget today.
Read article →The Underrated MVP of Marketing Attribution
Learn why UTM strings are essential for accurate marketing attribution and how Ðeny filters out bot traffic to keep your data clean. Discover the power of precise tracking and make your ad spend work harder for real results!
Read article →How Ðeny’s Traffic Analysis Spots Bots Before They Eat Up Your Budget
Discover how Ðeny’s smart traffic analysis and machine learning filter out bots before they drain your ad budget. Learn how Ðeny protects your funnel from fake clicks, while giving you total control over who gets access to your site.
Read article →What is Marketing Attribution?
Learn why marketing attribution is vital for today’s businesses, how it’s evolved, and why failing to implement it could be costing you. Discover how Ðeny’s innovative tools can help optimize your marketing strategy by filtering out bad traffic and revealing your most effective channels.
Read article →How Does Ad Fraud Work?
Discover how ad fraud drains marketing budgets and skews data. Learn how it works, why current platforms fall short, and how Ðeny stops fraud in its tracks to save your ad spend.
Read article →Press Release: Introducing Ðeny
Ðeny is launching a groundbreaking solution to stop bot traffic in real time, protect marketing budgets, and clean up skewed data. Discover how Ðeny’s seamless fraud prevention platform helps marketers save ad spend and optimize for real human audiences.
Read article →Sick of Wasting Ad Spend? Let’s Talk Real Solutions to Bot Traffic
Tired of bot traffic eating up your ad budget? Discover how Ðeny’s real-time fraud prevention stops bots in their tracks, saves your ad spend, and delivers cleaner, more accurate data for higher ROI.
Read article →Attribution Has Failed Marketers ... Until Now.
Struggling with attribution? Discover why traditional models fail in a bot-riddled world and how Ðeny’s persistent attribution solution blocks fake traffic, saves your ad budget, and delivers real, actionable data.
Read article →Click Fraud: The Silent Killer of Your PPC Campaigns (And How to Outsmart It)
Click fraud is silently draining your PPC budget and skewing your data. Discover how click fraud works, its impact on your campaigns, and the strategies to protect your ad spend from digital thieves. Stay ahead of the game and keep your campaigns clean!
Read article →The State of the Marketing Funnel: What to Expect in 2025
Discover the future of the marketing funnel in 2025! Learn about emerging trends, the impact of AI and automation, and strategies to create personalized, omnichannel experiences that drive customer engagement and retention. Stay ahead in the evolving marketing landscape by understanding how to adapt your funnel strategy for success.
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